Video Concepts
A curated selection of video projects demonstrating my expertise in concept development, stakeholder management, and production oversight. Each project reflects my ability to align creative direction with brand objectives, ensure flawless execution, and deliver high-impact visual content that drives engagement and strengthens market positioning.
Brand & Product
Engaging brand narratives that spark curiosity and emotional connection.Each concept was strategically designed to entertain while subtly showcasing product identity and lifestyle appeal.
Product Introduction
Campaign-driven content that bridges brand storytelling with technical insight.These videos guide interested customers deeper into product innovations, target groups, and unique features.
How to Videos
Practical, user-focussed content designed to simplify product onboarding.These tutorials provide an accessible, visual guide to unboxing and setup, meeting customers where they seek help first - on YouTube.
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